Digital
Marketing

Digital marketing covers the paid and technical side of getting property and construction schemes in front of the right audience: PPC, paid social, SEO and email marketing. We build campaigns around how people actually search and buy, whether that is investors researching yield or buyers looking for their next home.

Budgets are spent on channels that convert, not vanity metrics, and everything is tracked back to enquiries and leads, so you always know what is working and what needs changing.

Digital Marketing – Foundation

Who it’s for?

→ Property developers

→ Construction firms

→ Lettings & management agents

→ Property investment agencies

→ Architects

→ Consultants

What’s
included?

Common Deliverables

→ PPC campaign setup and management

→ Paid social campaigns

→ SEO strategy and optimisation

→ Email marketing campaigns

→ Keyword research

→ Landing page recommendations

→ Analytics and tracking setup

→ Monthly performance reporting

Our process

1. Audit and Strategy

We review your current performance, competitors and audience, then build a strategy around the channels most likely to bring in enquiries, not just traffic.

2. Setup and Launch

Campaigns are built, tracked and launched properly from the start, with clear goals and conversion tracking in place so we know exactly what is working.

3. Optimise and Report

We monitor performance closely, adjust targeting and spend based on results, and report clearly each month so you always know what your budget is actually doing.

FAQ

Digital marketing covers paid channels like PPC and paid social, plus SEO. Organic social is unpaid content and community management.

This depends on your goals and market, but we will recommend a realistic starting budget based on your objectives.

PPC can generate enquiries within days. SEO typically takes 6 to 12 months to show meaningful results.

Yes, we manage everything within your own accounts, so you retain full ownership and visibility. We can also run campaigns through our own accounts if that’s a better fit, whichever works best for you.

Want to get started
on your next project,
get in touch!